Monday, September 14, 2026

IHH Sky Race 2026: 2,845 Steps, Four Inspiring Stories

There are easier ways to spend a weekend than climbing 2,845 steps.

But on 27 August 2026, 7,887 people decided that climbing 118 floors of Menara Merdeka Maybank, Malaysia’s tallest building, sounded like a perfectly good idea.

Welcome to The IHH Sky Race 2026.

Sunday, September 13, 2026

OXYENERGY x Media Prima Merdeka Run 2026

What better way to celebrate the spirit of Merdeka than getting a few thousand Malaysians together, putting on our running shoes and working up a sweat?

That was pretty much the vibe at the OXYENERGY x Media Prima Merdeka Run 2026, where more than 1,500 runners and participants came together for a morning of running, wellness and plenty of patriotic spirit.

Saturday, September 5, 2026

ASICS KLSCM 2026 Collection: A First Look at the New NOVABLAST 6 and Pacer Squad

There is something fitting about unveiling a new running collection in the heart of Kuala Lumpur, especially when that collection is inspired by the city, Malaysian identity and the runners who will soon take to its streets.

Today, I joined ASICS Malaysia at TRX City Park for the unveiling of the ASICS x KLSCM 2026 Collection and the official presentation of this year's 42-member Kuala Lumpur Standard Chartered Marathon (KLSCM) Pacer Squad.

Tuesday, August 18, 2026

ASICS META : Time : Trials Thailand 2026 - Five Years, One World Athletics Label, and 5,000 Runners

The ASICS META : Time : Trials Thailand 2026 has wrapped up, and this year's edition was one for the history books. Held at Rama 8 Bridge & Park in Bangkok, the race marked its fifth anniversary in the biggest way possible: by receiving official World Athletics Road Race Label certification for the first time. For a race that began as a modest pilot event, this is a landmark achievement, and one that cements Bangkok's status as a serious stop on the regional road-running calendar.

Thursday, August 6, 2026

Jaya Grocer is HYROX Malaysia's official National Supermarket Partner

 Jaya Grocer has officially partnered with HYROX Malaysia as the National Supermarket Partner for the inaugural AirAsia HYROX Kuala Lumpur, marking a significant step towards making fitness nutrition and wellness products more accessible to Malaysians.

Announced at Jaya Grocer Signature, KLGCC Mall, the partnership combines quality nutrition with one of the world's fastest-growing functional fitness competitions. The first-ever AirAsia HYROX Kuala Lumpur will take place from 10 to 13 December 2026 at the Malaysia International Trade and Exhibition Centre (MITEC), Kuala Lumpur.

Monday, July 13, 2026

The IHH Sky Race™ 2026 at Merdeka 118: Here's What You Need to Know

Malaysia's biggest tower-climbing event is back, and it's going bigger. Fresh Events Asia has confirmed that The IHH Sky Race™ | Merdeka 118 will take place on 22 and 23 August 2026, with IHH Healthcare Malaysia stepping in as the event's new Title Partner for the next three years.

If you've ever wanted to climb to the top of the world's second-tallest building, this is your chance — and this year, there's room for up to 9,000 participants across two days.

Thursday, July 2, 2026

ASICS Novablast 6: Why I Can't Wait to Run in It

When I first laced up the ASICS Novablast™ 5, I immediately understood why it had built such a loyal following among runners. It was light, incredibly comfortable, and delivered that signature bouncy ride that made even easy runs feel fun. Whether I was heading out for a relaxed recovery run or building mileage during the week, it quickly became one of the shoes I reached for most often.


So, when ASICS announced the launch of the Novablast™ 6, I'll admit I was excited.

Tuesday, June 30, 2026

KLSCM 2026: An Official Preliminary Selection Race for SEA Games 2027

The atmosphere at Wisma OCM was one of optimism and purpose as leaders from Malaysia's athletics community gathered to witness what could become a defining moment for long-distance running in the country.

Malaysia Athletics officially announced that the Kuala Lumpur Standard Chartered Marathon (KLSCM) 2026 will serve as the official preliminary selection event for the marathon category at the SEA Games 2027. More than a ceremonial signing, the announcement signals a new direction for marathon development in Malaysia, one that prioritises long-term athlete preparation and creates a clearer pathway to representing the nation.

Sunday, May 10, 2026

Luckin Coffee Malaysia x Bear Boss Buddies: Escape into Grape Fantasy

Malaysia’s cafĆ© culture continues to evolve beyond coffee alone. Today’s younger consumers are seeking experiences that feel personal, playful and shareable. Tapping into this growing demand for meaningful connections, Luckin Coffee Malaysia has unveiled its latest collaboration with Bear Boss Buddies, themed “Escape into Grape Fantasy”.

The collaboration introduces a whimsical grape and cherry blossom-inspired beverage series alongside exclusive collectibles and fan experiences, bringing together coffee, creativity and friendship in one exciting campaign.

Tuesday, April 21, 2026

14,000 runners. One iconic night. The Music Run™ turns 11 in style.

If you've ever wondered what it feels like to run through a live music festival, The Music Run™ is exactly that — and its 11th edition was arguably the biggest yet. More than 14,000 participants descended on Bukit Jalil National Stadium for a night that blurred the line between race day and concert, turning a 5km route into a full-blown celebration of movement, music, and community.