Malaysia hosted the third edition of REDLINE Fitness Games by NISSAN on 26–27 July 2025 at the MINES International Exhibition & Convention Centre (MIECC), drawing over 10,000 fitness enthusiasts, athletes, and spectators from around the region.
Returning bigger and bolder after two successful instalments in 2023 and 2024, REDLINE 2025 has firmly positioned itself as one of Southeast Asia’s largest and most inclusive functional fitness competitions. Organised by Fresh Events Asia and powered by returning title sponsor NISSAN, the REDLINE Fitness Games continues to raise the bar for community-focused, high-performance athletic events.
What is REDLINE Fitness Games?
REDLINE Fitness Games is a high-energy, multi-station workout competition that pushes participants to their physical and mental limits. Designed to welcome individuals of all fitness levels, the event features functional fitness challenges that test strength, endurance, agility, and resilience.
From seasoned athletes to first-time competitors, REDLINE offers a structured format to ensure fair and fulfilling competition. Participants could register in Singles, Doubles, or Team Relay formats, with difficulty tiers ranging from Beginner (Level 1) to Advanced (Level 3) in the Singles category.
Inside the REDLINE Workout Arena
This year’s competition circuit included 12 full-body cardio and strength stations, including:
- SkiErg, BikeErg, and RowErg machines
- 500-metre run
- Sled push and pull
- Deadball burpees
- The Mule – a progressive sandbag carry challenge
- Russian twists
- Squat thrusts,
- Shuttle runs,
- Sandbag gauntlet
The diverse and intense exercises were designed to ensure a balanced yet challenging workout for every competitor.
A Fitness Movement, Not Just a Competition
According to Jeff Ross, General Manager of Fresh Events Asia, the REDLINE Fitness Games are more than just a sporting competition – they’re a community-driven movement.
“Every year, REDLINE proves that fitness can unite people across all walks of life. Whether you're a seasoned CrossFit athlete or a beginner, REDLINE welcomes you to test your limits in an empowering and inclusive environment,” said Ross.
REDLINE’s strong sense of community and camaraderie has been a key reason behind its explosive growth in Malaysia and now, across the region.
NISSAN Reaffirms Commitment to Performance and Community
NISSAN’s return as title sponsor for the third year running underscores its commitment to supporting boldness, strength, and endurance — values that align closely with both the event and the brand.
“REDLINE is about pushing boundaries — and that’s exactly what NISSAN stands for,” said Khoo Cheng Pah, CEO of Edaran Tan Chong Motor Sdn Bhd.
“This partnership reflects our shared vision of performance, innovation, and striving to go further.”
Supported by MyCEB and Key Industry Partners
REDLINE Fitness Games 2025 was proudly supported by the Malaysia Convention & Exhibition Bureau (MyCEB), under the Ministry of Tourism, Arts and Culture Malaysia, along with global equipment partner Concept2 and a host of other sponsors and exhibitors.
Tan Mei Phing, CEO of MyCEB, added, “REDLINE embodies the kind of vibrant, community-first events we want to champion. It showcases Malaysia as a hub for world-class lifestyle and fitness events, and we’re proud to help bring this vision to life.”
A Glimpse Into the Future: REDLINE Expands Regionally
With the success of its Malaysian editions, REDLINE is now setting its sights on regional expansion. Bangkok will host its inaugural REDLINE Fitness Games in December 2025.
Vietnam is expected to join the calendar in early 2026. This marks a significant milestone in the REDLINE journey — from a local event to a pan-Asian fitness phenomenon.
Discover Your REDLINE
The term “REDLINE” symbolises the threshold at which the human body, like an engine, reaches peak performance. The REDLINE Fitness Games are all about pushing beyond comfort zones and discovering what you're truly capable of — physically, mentally, and emotionally.
Ready to find your REDLINE?
Learn more about upcoming events, registration, and fitness tips at www.redlinefitnessgames.com.
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